Spotify Celebrates Rise of RIIZE with RADAR Radio Live Event

Monday, July 15, 2024


Spotify, the world’s leading audio streaming platform, made history with its inaugural RADAR Radio Live event featuring K-pop group RIIZE. As part of Spotify’s commitment to nurturing emerging talent through its RADAR program, RIIZE has flourished since joining in April, with a notable 13% increase in monthly Spotify listeners and over 40% growth in monthly streams.

A standout moment in RIIZE’s RADAR journey was the RADAR Radio Live event held on July 10 in Seoul. This special occasion celebrated the release of RIIZE’s debut mini album ‘RIIZING’ and provided an intimate experience for their devoted fan club, ‘BRIIZE’, alongside a global audience through a live stream.
 
The event commenced with RIIZE engaging with fans onsite, reading heartfelt messages and participating in a lively 'TMI QUIZ' about their members. Special DJ WONBIN of RIIZE kicked off the livestream segment, which featured interactive activities where fans worldwide could participate in choosing photo props for each member and taking commemorative photos.
 
"Spotify is committed to supporting diverse Korean music genres and artists through programs like RADAR, connecting them with listeners worldwide,” said Jungjoo Park, Spotify’s Head of Music, South Korea. "This event is a testament to our dedication, and we will continue to create special moments to showcase Korean artists to both their fans and new listeners."
 
The livestream of RADAR Radio Live feat. RIIZE is now available on Spotify’s K-Pop ON! official YouTube channel.

WATCH IT HERE:

 

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