Spotify Welcomes K-Pop Rookie RIIZE as Newest RADAR KOREA Artist
Thursday, April 25, 2024
Spotify - the world’s most popular audio streaming subscription service - announced that RIIZE has been selected as the newest RADAR KOREA artist, making them the first K-Pop boy group to join the program.
As Spotify’s global music program for emerging creators, RADAR supports rising artists around the world on their paths to superstardom, helping talent at all stages of their development while strengthening their connections to fans and new listeners. Previously, Spotify has successfully elevated international sensations like The Kid LAROI, Lauv, Tyla, and Lil Baby, and closer to home, RADAR KOREA has spotlighted artists including NMIXX, Huh, LE SSERAFIM, and Zior Park.
RIIZE debuted with “Get A Guitar” last September and has released a series of trendy singles such as “Talk Saxy”, “Love 119” and “Impossible”. Through their music, the group has showcased their distinctive 'emotional pop' sounds that express their unique colors. This June, RIIZE is returning with their first mini album ‘RIIZING’ and will showcase their newfound growth.
For their entry into the RADAR program, Spotify will support RIIZE with a bespoke campaign to continue to propel them in the global music scene. As part of this interactive campaign, fans and listeners around the world can look forward to a host of exclusive content such as member interviews, on the RADAR KOREA playlist clips and across the following YouTube channels: Spotify and K-Pop ON! Spotify. Moreover, as a RADAR artist, RIIZE will also receive a mixture of Spotify’s best-in-class editorial; on-platform and out-of-home marketing support.
As of April 2024, RIIZE has close to 4 million monthly listeners and 630,000 followers on Spotify, amassing fans from across the globe in their rookie year. The top 10 countries streaming the group comprise Indonesia, Japan, the United States, the Philippines, Taiwan, Thailand, Malaysia, South Korea, Brazil, and Mexico.
RIIZE's most-streamed songs on Spotify are “Get A Guitar”, “Memories”, “Love 119”, “Talk Saxy”, and “Siren”.
“The RADAR KOREA program bolsters Spotify’s dedication to helping music travel the globe and connecting Korean artists with fans and new audiences at every stage of their journeys,“ said Jungjoo Park, Spotify’s Head of Music, South Korea. “With their incredible talent, RIIZE as rookies have shown how they’re a force to be reckoned with. So we're thrilled to welcome them aboard as a RADAR KOREA artist and look forward to introducing their unique sounds to more listeners worldwide."
“We’re pleased to be selected to take part in Spotify's RADAR KOREA program, and look forward to connecting with our fans and new listeners around the world,” said RIIZE. “Living up to our team name RIIZE, we will make our best efforts to deliver great music that touches the hearts of our fans.”
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